Tag Archives: advertising

Ouch! The Times Paywall appears to be a flop

A few weeks ago I wrote ‘Newspaper paywall panic’ where I gave my thoughts on The Times’ doomed paywall scheme.  Well in the last week or so the results have started to be released and as expected they don’t make good reading, well not for Murdoch anyway!

Banner adverts – animated or static?

I was contacted today by a colleague for whome I had recently designed a static banner, she requested that I animate it, when I asked why an advert with one simple message needed animating she told me that during a presentation to her superior she was reprimanded and told it should have been! – I was stunned that a senior member of our [...]

Is it too late to save the web from over-the-top advertising!

Adverts are an integral part of the web, without web advertising most sites wouldn’t be able to bring us all that wonderful content for free so it is a shame that this medium of advertising has become a problem.  Users now have to cope with the ever increasing on-slaught of banners, pop-ups, pop-unders impact ads [...]